I Like Pie Bake Shop Branding

Type: Branding / Identity

Client: I Like Pie Bake Shop

Role: Creative Director + Designer

Awards: GDUSA Branding Award

I LIKE PIE BAKE SHOP Branding Identity utilized their unique take on the traditional pie with small, individual servings — a key component of this California bake shop. The brand called for sophistication, readability and uniquely recognizable iconography mixed with an urban edge and a home town flavor. This unique solution remains a recognizable brand in the local market, and is highlighted in Graphic Design USA Branding Award — ripe for future franchise opportunities.


I Like Pie Bake Shop Claremont Branding Logo I Like Pie Bake Shop Branding Guide Cover I Like Pie Bake Shop Branding Guide - Forward I Like Pie Bake Shop Branding Guide - Messaging Statement I Like Pie Bake Shop Branding Guide - Visual Brand Inspiration I Like Pie Bake Shop Branding Guide - Final Logo full-page I Like Pie Bake Shop Branding Guide - Logo Branding Breakdown I Like Pie Bake Shop Branding Guide - Primary Color Pallet I Like Pie Bake Shop Claremont Location 102B I Like Pie Bake Shop Branding Guide - Image Use Visuals GDUSA American Graphic Design Award for I Like Pie Bake Shop Branding